THUNDER BAY – BUSINESS – Global stock markets have been on a rollercoaster ride following last week’s surprise tariff announcement and the abrupt midweek reversal. The resulting whiplash has left many investors — from Bay Street to Main Street in Thunder Bay — feeling anxious about the future of their portfolios.
But here’s the reality: market volatility is not a crisis — it’s a normal part of the investment landscape. While it may feel counterintuitive, the best course of action during downturns is often inaction. Emotional decision-making, especially panic selling, has historically led to poor outcomes for investors.
Michael Cembalest, Chairman of Market and Investment Strategy at J.P. Morgan Asset Management, offered a powerful perspective on this:
“The stock market is unique — it cannot be indicted, arrested or deported… it’s the ultimate voting machine, reflecting prospects for earnings growth, stability, liquidity, inflation, taxation and predictable rule of law.”
In other words, despite political upheaval and shifting economic policies, the market ultimately stabilizes and reflects long-term fundamentals.
For Thunder Bay investors wondering what to do in this moment, consider the following steps:
-
Reassess your risk tolerance and asset allocation. Ensure your investment mix still aligns with your goals and comfort level.
-
Stay focused on the long term. Markets dip and recover — history has shown that time in the market beats timing the market.
-
Seek trusted advice. Whether from a financial advisor or credible resources, informed guidance can help you avoid costly mistakes.
And don’t forget — sharing reliable financial insights can empower others. If you know friends or family in Northwestern Ontario who are feeling uncertain, pass this article along. Financial literacy is one of the best defences against fear-driven decisions.
