Living in our ever growing digital world – Digital Cameras

Nikon Cameras

Nikon Cameras THUNDER BAY – In our ever growing digital world, people are choosing new electronic devices to make their lives easier, or more enjoyable. One of the favourites are digital cameras. While the cameras in smart phones are improving, the quality of images from a good digital camera are still much better.

Nikon Canada offers a range of digital cameras to fit everyone’s lifestyles and creative skills. From a performance-class digital, ultra-mini, and Android™-powered and Wi-Fi-enabled camera to a compact stylish camera system with interchangeable lenses and a powerful HD-SLR, Nikon Canada’s lineup brings family and friends together to capture and share timeless holiday memories.

“This year’s lineup focuses on the themes of creativity, shareability and style,” said Gregory Flasch, National Advertising and Communications Manager, Nikon Canada. “It features cameras that offer extreme creative control, Wi-Fi capability for entertainment and file sharing, ultra-mini camera bodies for easy everyday travel companionship, and even an HD-SLR with an in-camera Guide Mode to teach users how to get the most from their camera. This holiday lineup provides suggestions for everyone on your shopping list, from the entertainer and social user to the family memory-keeper and photography enthusiast.”

Nikon COOLPIX Cameras

COOLPIX S800c: For the Always-Connected Social User
Nikon S800C
The COOLPIX S800c is Nikon’s first Wi-Fi-enabled compact digital camera, built to integrate the company’s powerful imaging technologies with the capabilities of an Android™ operating system. It is designed for always-connected users and allows them to send and publish files quickly and easily any time from virtually anywhere. Uploading photos of unwrapped Christmas presents doesn’t get easier than this!

The S800c is powered by Android technology with the ability to connect to Wi-Fi, surf online and upload content to Google+™, Facebook and Twitter. Users can download applications and games via instant access2 to the Google Play™ store right on their camera.

With features such as the 10x-Zoom NIKKOR lens which covers a 25-250mm range, and the 16-megapixel CMOS sensor, the S800c helps users create photos and Full HD (1080p) videos with stunning sharpness and clarity, whether up-close or at a distance, even in challenging lighting conditions. Additionally, the S800c boasts a built-in GPS, allowing users to record location information onto stills and movies, track a weekend excursion or geo-tag a hard-to-find shooting spot. The social media lover on any holiday shopping list would be impressed with the S800c’s imaging quality and ability to seamlessly share content online.

Manufacturer’s Suggested Retail Price (MSRP): $379.95. Available in black and white.

COOLPIX S01: For the Person Who’s Always Snapping Photos
Nikon S01 Look no further for the perfect stocking stuffer! The COOLPIX S01 is an ultra-compact camera that combines Nikon imaging technology, style and affordability into a mini camera body measuring just 51 x 77 x 17mm (3.1 x 2.1 x 0.7 in.) and weighing only 96 grams (3.4 ounces) – you could fit two of them in the palm of your hand! For your friends or family members who consistently miss unexpected photo opportunities because they forgot to pack a camera, this is the ultimate solution: a tiny camera they can keep inside any bag or purse, and also fits in any shirt or pants pocket.

As an ideal everyday travel companion, the S01 is a stylish and elegant camera that’s perfect for capturing fun and spontaneous moments at holiday parties. Its simple and easy-to-use touchscreen features shortcut menus that enable users to access all camera functions. Its 3x wide-angle zoom NIKKOR lens and accurate EXPEED C2 image-processing engine work together to yield vibrant colours and even skin tones in images. Built-in scene modes assist users in capturing beautiful pictures by automatically selecting the optimal mode and exposure, and simple in-camera retouching of photos can help users get creative with a variety of options.

MSRP: $149.95. Available in white, silver, and red.

COOLPIX P7700: For the Creative Mind in Your Life
Nikon P7700 As Nikon’s new flagship COOLPIX camera, the P7700 is built for photographers ready to step up from traditional point-and-shoot cameras as well as professionals who require a companion for their HD-SLRs. It comes fully loaded with one of the most comprehensive feature sets available in its class, including a sharp 7.1x zoom NIKKOR ED glass lens with a maximum aperture of f/2 and a 12.2-megapixel CMOS sensor.

For the artists in your family, the P7700 provides complete creative control by offering excellent tonal range and vivid colour reproduction. With fast continuous shooting at approximately eight frames per second (fps) for up to six continuous shots, the P7700 delivers rapid performance to ensure that every moment is captured, whether users are outside playing winter sports or spending time with the family around the Christmas tree.

A high-performance lens is paramount to ensuring the best clarity and sharpness, and the COOLPIX P7700 doesn’t disappoint. Its 7.1x zoom f/2 NIKKOR glass lens covers a 28 to 200mm equivalent zoom range and is built with Lens-Shift Vibration Reduction (VR) function to minimize camera shake for shooting blur-free photos while handheld or in challenging light. Furthermore, users can shoot stunning Full HD (1080p) videos using a variety of manual controls, movie-customization options and a dash of creativity. The P7700 is the perfect camera for capturing memorable holiday activities.

MSRP: $529.95.

Nikon HD-SLR
Nikon D3200
D3200: For the Hobbyist Who Wants More
Designed for the enthusiast who is ready to transition from a compact digital camera to an HD-SLR, the Nikon D3200 is ready to help unleash the photographer in everyone. From low-light to fast action, whether indoors or outdoors, the compact and lightweight D3200 provides the power to capture every holiday moment easily with stellar image quality and in stunning Full HD (1080p) video.

The D3200 features a high-resolution 24.2-megapixel DX-format CMOS sensor that allows for sharp images with superb detail and minimal noise. The camera’s Guide Mode provides step-by-step photo instructions for capturing the best possible images of rich and vibrant holiday lights and other festive scenes. With its ability to engage users to find out what kind of creative photo technique they would like to learn, Guide Mode helps to build confidence and provides users with the tools they need to create amazing images and videos. With special modes for capturing everything including moving subjects in the snow, portraits of family gatherings and Christmas Day excitement, the D3200 is perfect for preserving the traditions, love and excitement that keeps us connected with our loved ones. The optional WU-1a Wireless Mobile Adapter for the D3200 allows the connected user to easily share photos taken with the camera to an Android™ or iOS platform-based smartphone or tablet3, so friends and family can enjoy the moment almost as quickly as it happens. Android platform users are able to wirelessly transfer images from the camera to a mobile device, preview the image before shooting photos, and even remotely control the camera from up to 14.9 metres4.

MSRP for D3200 with AF-S DX NIKKOR 18-55mm f/3.5-5.6G VR lens: $649.95. Available in black and red.

MSRP for optional WU-1a Wireless Mobile Adapter: $69.95.

Nikon 1 Compact Interchangeable Lens Camera

Nikon 1 J2: For the Free-spirited and Unrestricted Storyteller
The Nikon 1 J2 is designed to provide users with creative freedom, high performance, extreme portability and an outlet for self-expression. Built with new features, a metallic body, a higher resolution LCD screen, and new colour offerings, the J2 is sure to impress anyone on your holiday shopping list.

The J2 includes a new Creative Mode that provides a variety of photo effects. Users can take advantage of several shooting modes including Panorama, Selective Colour, Miniature, Soft, Night Landscape, Backlighting and Night Portraits. Motion Snapshot is a feature that unites a still image with a slow-motion video clip set to a built-in audio soundtrack. When played back, the Motion Snapshot comes to life and users can re-live memories with real movement and depth included in the image. This is perfect for capturing those special moments such as the joyous look on children’s faces when they rip open their gifts. Users can also take advantage of the HD (1080p) video capability to record carolers singing to happy passersby, and family members enjoying a delicious holiday dinner. Everywhere we look, there are incredible moments, and the J2 is just the camera to help narrate the story of our lives.

The camera sports a metallic body with an easy access Mode Dial, giving it a sharp look and a comfortable feel in hand. It comes in a wide variety of colours – white, black, silver, pink, red and orange – to suit an array of personalities and preferences. For the person in your life who enjoys making and capturing memories, the J2 makes a great gift.

Additionally, Nikon offers the new WP-N1, an underwater case that can house either the Nikon 1 J1 or J2 in addition to the versatile 1 NIKKOR 10-30mm lens. Waterproof up to 40 metres, it allows users to bring along their Nikon 1 cameras on holiday beach vacations and water sport adventures such as kayaking, snorkeling, scuba diving and surfing.

MSRP for the Nikon 1 J2 with 1 NIKKOR 10-30mm f/3.5-5.6 VR lens: $569.95. Available in white, black, silver, pink, red and orange.

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