THUNDER BAY – News –As the fall semester begins, Uride—Canada’s homegrown ride-sharing service—is stepping up to support student safety in Thunder Bay with the launch of its Safe Rides Program, a national initiative aimed at reducing impaired driving among post-secondary students.
Now available to students attending Lakehead University and Confederation College, the Safe Rides Program offers discounted, on-demand rides to and from campuses, residences, and social events.
The initiative is designed to give students an affordable alternative to unsafe transportation choices—particularly those involving impaired driving.
A Safer Option for Thunder Bay Students
“Uride was founded to prevent impaired driving and ensure everyone gets home safely,” said Cody Ruberto, Founder & CEO of Uride. “This program allows students to make safe choices while keeping transportation affordable and convenient.”
Through the Safe Rides Program, students can access 24/7 rides using the Uride app, available on both iOS and Android. To make participation simple, promo codes for discounted rides will be distributed in orientation kits, welcome packages, and at campus events.
“Uride makes it so much easier to get to class, work, or campus events safely,” said Alex Thompson, a student at Lakehead University. “It’s affordable, convenient, and gives me peace of mind.”
Commitment to Safer Communities Across Canada
The Safe Rides Program is part of Uride’s broader national strategy to promote safer communities by reducing the risks associated with impaired driving.
Since its launch, Uride has grown to 24 cities across Canada, offering millions of rides while providing income opportunities for local drivers. With Thunder Bay now included in its safety-focused expansion, students in the city have a reliable, budget-conscious transportation option—especially important during late-night events or weekends.
How to Access the Program
Students can download the Uride app and begin using the Safe Rides Program immediately. Rides are available 24/7, and the discount promo codes will be made widely available through school communications and student events.
For more information or to download the Uride app, visit www.uride.co.
