Malaysia’s premium style and jewellery design brand ‘EK’ paves its way for all the fashion enthusiasts


Fashion and jewellery go hand in hand as they complement each other. No matter what the trend is, unique jewellery pieces and outfits have always been a deadly combination. Serving a perfect look to all the fashion aficionados, Malaysian jewellery brand ‘EK’ is the one-stop destination for all streetwear accessories and apparel. The brand not only has trendy designs, but it is also specialised in designing custom-made jewellery made of gold, diamonds and other gemstones.

Founded in 2015, ‘EK’ is the brainchild of Eric Keok. Based in Penang Island, Malaysia, the jewellery and fashion brand has 22 stores across the globe. A majority of the brand’s consignment stores are in Malaysia, Singapore, Thailand and Australia. The brand name is christened after the founder’s initialism and has a sea of streetwear accessories and outfits in its collection. Eric did not launch this brand to make it a source of income.

The journey of ‘EK Malaysia’ began when its founder bought his first bracelet that was priced at a much higher price. Back then, Eric was a student, and he applied all his creativity to make an exclusive bracelet of his own. His passion for designing bracelets made him a past master in jewellery designing. It was Keok’s foray into the customizable gemstone bracelet business, and since then, there has been no looking back for him. Starting from bracelets to all kinds of jewellery designs, the brand recently expanded the apparel line.

Be it rings, necklaces, earrings or pendants, ‘EK Collectio’ has got anything and everything that is in the latest fashion trends. With its exquisite jewellery designs and trending outfits, ‘EK’ gives a complete look with impeccable style and elegance. Every creation of the brand has the finest quality that focuses on originality, authenticity and simplicity. Sticking to its idea of bringing originality, ‘EK’ has proved why it is one of the most adored jewellery and fashion brands across the Asian continent.

Furthermore, the founder said that the brand intends to come up with various other products and designs soon. “We strive towards excellence and ensure that every element and outfit we design is of superior quality. Customer satisfaction is of primary importance, and we are constantly working towards making our customers happy”, said Eric Keok. More so, the founder Eric Keok plans to expand his Instagram page ‘@erickeok’ by showcasing different jewellery designs.

If you are someone who is an ardent fan of jewellery, trendy apparel or streetwear designs, you must visit to experience the ultimate sophistication at an affordable price.

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