NetNewsLedger Tech – Apple has officially unveiled the AirPods Pro 3, offering major upgrades in audio performance, fitness tracking, and real-time language translation. With a sharper design, new health features, and enhanced noise cancellation, this third-gen release is expected to resonate strongly with Thunder Bay residents — especially those who balance active lifestyles with tech-savvy convenience.
Travelling? These new Airpods give you instant Apple Intelligence translation!
Whether you’re running by Lake Superior, hitting the trails around Centennial Park, or commuting through the city, AirPods Pro 3 aim to deliver a superior, tailored listening experience that fits local lifestyles and climates.
Noise Cancellation Like Never Before
With up to 2x more effective Active Noise Cancellation than its predecessor, the AirPods Pro 3 now claim the title of best in-ear ANC globally, delivering clear audio for music, calls, and podcasts in virtually any environment. Whether you’re in a crowded bus terminal downtown or trying to focus at a café on Red River Road, this new tech means fewer distractions and a more immersive soundscape.
Built for Thunder Bay’s Active and Rugged Lifestyle
Apple’s new in-ear fit was tested across 10,000 ear scans and refined to include foam-infused tips in five sizes, including a new XXS. With IP57 sweat and water resistance, they’re designed for rainy fall hikes, cross-country ski sessions, or intense gym workouts at the Canada Games Complex.
Thunder Bay’s weather can be tough — these earbuds are tougher.
Fitness Integration Redefined
For fitness fans in Northwestern Ontario, AirPods Pro 3 introduce heart rate tracking via Apple’s smallest custom-built PPG sensor. Integrated with the Fitness app on iPhone, users can track over 50 workout types, monitor calories, and earn real-time motivational insights. With support for Apple Fitness+, you can even see metrics like heart rate or the “Burn Bar” while streaming guided workouts.
Imagine heading out for a trail run at Boulevard Lake and getting tailored insights and feedback, all without a smartwatch.
Live Translation: Travel or Collaborate Across Languages
One standout feature is Live Translation, now supported via AirPods and Apple Intelligence. Whether you’re planning a trip abroad or working with multicultural teams at Lakehead University or regional development projects, real-time voice and text translation across English, French, German, Spanish, and Portuguese — with more languages arriving later this year — removes communication barriers.
This hands-free solution is also great for Thunder Bay’s diverse population, including Indigenous communities and new immigrants navigating multilingual conversations.
Sustainability at the Core
Apple has committed to being carbon neutral by 2030, and AirPods Pro 3 reflect that goal. With 40% recycled materials, 100% recycled cobalt in batteries, and fibre-based packaging, they align with Thunder Bay’s growing focus on environmental responsibility and sustainable tech.
Availability and Pricing
AirPods Pro 3 are available for pre-order now, with in-store availability starting Friday, September 19. Canadian pricing starts at $329 CAD. Buyers can also get up to 3 months free of Apple Music and Apple Fitness+.
AppleCare+ is available in Canada, covering damage like drops, spills, and battery issues — an ideal add-on for those who take their earbuds out into the wild.
Local Insight
This latest AirPods launch is more than just a tech refresh — it’s a reflection of how personal technology is adapting to a more active, connected, and health-conscious lifestyle, especially relevant in Northern communities like Thunder Bay.
With fitness features that rival wearables and communication tools that bridge language gaps, AirPods Pro 3 are poised to become a new essential for Canadians on the move.
