Tamarind Takes Center Stage in 2024: McCormick’s Flavour of the Year Ignites Culinary Imagination

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Tamarind is the 2024 Flavor of The Year; Tamarind & Pasilla Chile Seasoning launches with limited-edition menu items nationwide at Black Tap Craft Burgers & Beer restaurants
Tamarind is the 2024 Flavor of The Year; Tamarind & Pasilla Chile Seasoning launches with limited-edition menu items nationwide at Black Tap Craft Burgers & Beer restaurants

Tamarind Triumphs in 2024 Flavor Forecast by McCormick

McCormick® has announced Tamarind as the Flavour of the Year for 2024. This decision, unveiled in the 24th Edition of their annual Flavour Forecast, sets the stage for an exciting year in the world of gastronomy.

Known for its acidic, tangy-sweet profile, Tamarind has traditionally enhanced the cuisines of Latin America, the Caribbean, and Mexico. Now, this exotic fruit is poised to captivate palates globally, marking a significant trend in food and beverage exploration.

Savour the New Tamarind & Pasilla Chile Seasoning at Black Tap Craft Burgers & Beer

Adding to the excitement, McCormick has introduced a new Tamarind & Pasilla Chile Seasoning, now available online. This flavourful innovation will also be featured in a range of limited-edition menu items at Black Tap Craft Burgers & Beer. Starting February 2024, customers nationwide can indulge in these special Tamarind-infused creations, showcasing the versatility and appeal of this year’s top flavour.

Exploring the Global Appeal of Tamarind: From Traditional to Trendsetting

Tamarind, native to Africa, India, and the Middle East, is more than just a spice. Its journey across various cultures has seen it being used in diverse culinary traditions. Now, as the world becomes more interconnected, Tamarind is set to bring its unique taste to a wider audience, signaling a growing interest in global flavours and culinary innovation.

Sour Power and Cultural Fusion: Highlights from McCormick’s Flavour Forecast

The Flavour Forecast also sheds light on other emerging trends. ‘Sour Power’, with ingredients like tamarind and coconut vinegar, is gaining momentum, revolutionizing menus with its bold, tangy flavours. Additionally, the trend of ‘Thoughtfully Borrowed’ emphasizes authentic, culturally blended cooking that respects and celebrates diverse culinary backgrounds.

Indulgence Redefined: The Emotional Connection to Flavor

McCormick’s report delves into how indulgence is evolving. It’s no longer just about rich, heavy foods but about emotional connections to flavorus and memories. This trend sees a fusion of nostalgic and maximalist approaches, where traditional dishes are reinvented with contemporary twists, and flavours are layered in innovative ways.

McCormick’s Legacy in Predicting Culinary Trends: A 25-Year Journey

For nearly a quarter of a century, McCormick has been at the forefront of identifying and shaping global flavour trends. Their annual Flavour Forecast has become a trusted resource for food enthusiasts and professionals alike, continuously offering fresh insights into the ever-evolving culinary landscape.

Experiencing Tamarind at Black Tap: A Journey of Flavourful Creativity

Black Tap, known for its global culinary approach, is embracing the Tamarind trend wholeheartedly. According to Stephen Parker, Corporate Executive Chef at Black Tap, the inclusion of Tamarind in their menu reflects their commitment to innovation and global culinary diversity. Visitors can expect a tantalizing array of dishes, from a zesty chicken burger to creatively seasoned fries and shakes, all infused with the unique flavour of Tamarind.

Upcoming Attractions: Black Tap’s Tamarind-Infused Delights Await

Mark your calendars for February 1, 2024, to be among the first to experience these Tamarind-inspired culinary creations at Black Tap locations nationwide. With McCormick’s Flavour of the Year setting the tone, food enthusiasts are in for a treat, as they embark on a flavourful journey that promises to delight and inspire.


Stay tuned for more updates and details on this exciting collaboration, and prepare to explore the tangy, tantalizing world of Tamarind in 2024.

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